Bachelor of Business Administration
Program Description
The general business program offers a solid background in business fundamentals and can be tailored to accommodate a variety of career aspirations. The program also serves students who have already begun their careers and who wish to further their advancement potential. This major allows students a greater degree of flexibility in course selection, allowing students to select courses that most directly relate to their businesses or careers.
Career Opportunities
General business majors have a broad degree of career choices. The ones most suited to their degree depend on the specific course selection. General business prepares students for careers ranging from entrepreneurial ventures, small business or family business proprietorship, to corporate careers in many of the areas listed for the other business majors.
Admission Requirements
There are no program specific admission requirements.
Learning Outcomes
Students receiving a BBA degree from the Turner College of Business will:
- demonstrate proficiency in problem-solving and decision-making in a business context.
- demonstrate knowledge of key business disciplines and concepts.
- recognize and analyze ethical issues in a business context.
- demonstrate knowledge of global business concepts and cultural diversity in a business context.
- communicate effectively in a business context.
- demonstrate proficiency in using information technology in a business context.
Students completing the General Business major should be prepared to:
- demonstrate knowledge of HR planning, recruiting, selection, training, development, compensation, benefits, performance management feedback, and disciplinary systems
- demonstrate the ability to apply basic psychological theories of decision-making based on value priorities and perceptions
- apply capital budgeting analysis to identify positive NPV investment opportunities to increase the firm value.
- apply critical thinking skills to evaluate different options for starting, operating and growing a small business.
Additional Program Requirements
All students must earn C or better in Area F, C average in Area G, C or better in Area H, and C average in Area I business electives.
Program of Study
Area A Essential Skills Required Hours: 9
ENGL 1101 (with a grade of "C" or better)
ENGL 1102 (with a grade of "C" or better)
Select one of the following courses:
MATH 1101
MATH 1113
MATH 1131
*MATH 1111 is recommended in Area A. Business majors must complete MATH 1111 with a C or better grade for admission to BUSA 3115 and Area G courses.
Area B Institutional Options Required Hours: 4-5
COMM 1110
Select two of the following courses:
ITDS 1779
ITDS 2726
ITDS 2735
ITDS 2746
ITDS 2749
ITDS 2755
OR
Select one of the following courses:
INTS 2105
LEAD 1705
POLS 2401
HIST 1112
Foreign Language 1001, 1002, 2001, or 2002
Any Area C-E course with a study abroad component.
Note: Students must complete Area B and Area D with a combined total of 15 credit
hours within the following ranges: Area B, 4-5 hours; Area D1, 7-8 hours; Area D2,
3-4 hours. Any additional hours may be applied to Area F or beyond, depending on the
program of study. Students should consult their advisors.
Area C Humanities/Fine Arts/Ethics Required Hours: 6
Select one of the following humanities courses:
ENGL 2112
ITDS 1155
PHIL 2010
Select one of the following fine arts courses:
ITDS 1145*
THEA 1100
ARTH 2126
*ITDS 1145, though listed under both humanities and fine arts, may be taken only once.
Area D Science/Math/Technology Required Hours: 10-11
D1: Select two science courses from the list below, one of which must include a lab.
ASTR 1105/1305 (lab optional)
ASTR 1106/1305
ATSC 1112/1112L
BIOL 1215K (lab included)
BIOL 1125 (no lab)
CHEM 1151/1151L
CHEM 1152/1152L
CHEM 1211/1211L
CHEM 1212/1212L
ENVS 1105/1105L (lab optional)
GEOL 1110 (no lab)
GEOL 1121/1121L
GEOL 1122/1322
GEOL 2225 (lab included)
PHYS 1112/1312
PHYS 1125/1325 (lab optional)
PHYS 2211/2311
PHYS 2212/2312
D2: Select one of the following courses or a science course from above:
CPSC 1301K
GEOG 2215
MATH 1125
MATH 1131
MATH 1165
MATH 2125
STAT 1401
Note: Students must complete Area B and Area D with a combined total of 15 credit
hours within the following ranges: Area B, 4-5 hours; Area D1, 7-8 hours; Area D2,
3-4 hours. Any additional hours may be applied to Area F or beyond, depending on the
program of study. Students should consult their advisors.
*MATH 1125 is recommended for students considering graduate studies.
Area E Social Sciences Required Hours: 12
Select one course from the following two courses:
HIST 2111
HIST 2112
Take the following course:
POLS 1101
Select one behavioral science course from the following courses:
ECON 2106
PSYC 1101
Select one world cultures course from the following courses:
ANTH 1107
ANTH 2105
ENGL 2136
GEOG 1101
HIST 1112
INTS 2105
ITDS 1156
Wellness Requirement Required Hours: 3
PHED 1205
Select any one PEDS course.
Area F Courses Related to Major Required Hours: 18
A grade of "C" or better is required for each course in Area F. Students will not
be allowed to take Area G courses until this requirement is met.
ACCT 2102 Principles of Accounting 2
BUSA 2115 Introduction to Business
ECON 2106 Principles of Microeconomics
MISM 2115 Introduction to Information Systems in Business
Area G BBA Core Required Hours: 27
A minimum 2.0 grade point average is required for Area G.
(C or better required in your major’s prerequisite course and BUSA 4185)
BUSA 3116 Quantitative Analysis for Business 2
BUSA 3135 International Business
BUSA 4000 Business Professional Exit Requirement
(taken in last semester)
FINC 3105 Managerial Finance
MGMT 3115 Principles of Management
MISM 3115 Principles of Information Technology Management
MKTG 3115 Principles of Marketing
Select the following course:
BUSA 3126 Business Law
Area H Major Course Requirements Required Hours: 21
A minimum grade of "C" is required in each of the following courses:
MGMT 3135 Human Resource Management
ENTR 4186 Entrepreneurial Small Business
MKTG 3135 Consumer Behavior
Select 6 hours of electives from the following:
ACCT/BUSA/MISM/ECON/ENTR/FINC/FTA/MKTG 3***/4*** Elective (other than MGMT)
Area I General Electives Required Hours: 12
A minimum 2.0 grade point average is required for Area I business electives.
Select 9 hours of electives from the following:
ACCT/BUSA/MISM/ECON/ENTR/FINC/FTA/MGMT/MKTG 3***/4*** Elective
Non-Business Elective – 3 hours
1***/2***/3***/4***
Total Hours Required: 123